PROUDLY MADE IN THE USA SINCE 1987

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ABoUT DAY ONE

Old school craftsmanship and quality

A CAMO FOR EVERYWHERE

FROM OUR COMMUNITY

“I have tested [the products] over a year and am very happy with them. As I moved through thickets, it was whisper quiet. It is well-priced for the product, and worth every penny.”

-TODD H.

"The pants are extremely well-made and fit perfectly. In a world full of fantastic marketing and half-ass products, thanks for making great stuff.”

-KEN H.

“I was expecting it to be of great quality and it has far exceeded my expectations. Easily some of the finest hunting gear I now own.”

-ZACHARY S.

Day One Camoflauge Prints

ASAT Camo

ASAT stands for All Season, All Terrain, and like the name implies, it works in a variety of locations around the world. Focusing on brown to mimic the colors of the game you're hunting, ASAT has become one of the most popular camo patterns around.

Predator FALL GRAY Camo

Fall Gray is an early or late season pattern which provides extreme break up of the human silhouette, from tree stand hunting to chasing elk in the Aspens of the Western Rockies. Because of its effectiveness and flexibility, Fall Gray reigns as the long-time favorite of many die-hard hunters across the country.  

WindowCamo

WINDOWcamo is our own proprietary camo pattern that goes deeper than the traditional, flat-surface plane found on most classic camos.  It directs the animal’s eyesight down the diminishing branch design, leading to a background of empty space, dissolving the hunter’s visual presence.

WHAT IS COWBOY SUEDE?

Quiet. Durable. Tough. 

Much like its namesake, our Cowboy Suede is most comfortable outside in the elements. When our hunt requires something whisper-quiet (even in the coldest temperatures), warm and easy to care for, our first choice is Cowboy Suede.