IT'S YOUR LUCKY DAY
SPRING SALE
For a very limited time, you can save up to 35%* on American-made gear that will keep you comfortable and quiet for all the hunts to come this year and many more.
*Sale discount cannot be combined with other discounts
NEW LIMITED EDITION STRETCH RIPSTOP WESTERN SHIRT
SHOP
ABoUT DAY ONE
Made in the USA
Old school craftsmanship and quality
A CAMO FOR EVERYWHERE
FROM OUR COMMUNITY
![“I have tested [the products] over a year and am very happy with them. As I moved through thickets, it was whisper quiet. It is well-priced for the product, and worth every penny.”](http://cdn.shopify.com/s/files/1/0647/5038/7421/files/008_540x.jpg?v=1662037133)
“I have tested [the products] over a year and am very happy with them. As I moved through thickets, it was whisper quiet. It is well-priced for the product, and worth every penny.”
-TODD H.
"The pants are extremely well-made and fit perfectly. In a world full of fantastic marketing and half-ass products, thanks for making great stuff.”
-KEN H.
“I was expecting it to be of great quality and it has far exceeded my expectations. Easily some of the finest hunting gear I now own.”
-ZACHARY S.
Day One Camoflauge Prints
ASAT Camo
ASAT stands for All Season, All Terrain, and like the name implies, it works in a variety of locations around the world. Focusing on brown to mimic the colors of the game you're hunting, ASAT has become one of the most popular camo patterns around.
Predator FALL GRAY Camo
Fall Gray is an early or late season pattern which provides extreme break up of the human silhouette, from tree stand hunting to chasing elk in the Aspens of the Western Rockies. Because of its effectiveness and flexibility, Fall Gray reigns as the long-time favorite of many die-hard hunters across the country.
WindowCamo
WINDOWcamo is our own proprietary camo pattern that goes deeper than the traditional, flat-surface plane found on most classic camos. It directs the animal’s eyesight down the diminishing branch design, leading to a background of empty space, dissolving the hunter’s visual presence.
WHAT IS COWBOY SUEDE?
Quiet. Durable. Tough.
Much like its namesake, our Cowboy Suede is most comfortable outside in the elements. When our hunt requires something whisper-quiet (even in the coldest temperatures), warm and easy to care for, our first choice is Cowboy Suede.
Let customers speak for us
Excellent!! This is by far my favorite pattern.
Extremely well made and quiet.
These pants are well made and the design is also well thought out. The Cowboy Suede is one of the best fabrics for hunting I have handled. Quiet, comfortable, the camo oattern and color is perfect. Buy it and try it, you won't be disappointed.
I would prefer a more relaxed waist in the event I layer underneath. An expandable waist would be great
Love Day one Camo - got my stuff in Predator - and immediately ordered Window pattern - love the product - well thought out.
I just got my Predator Camo - Cowboy Suede – Parka and Pants – they need better pictures and more appropriate descriptions – This stuff is handmade and obviously high-quality gear – Immediately upon receipt of my Predator Set I ordered another in the Window pattern. I can see this being all season top layer, a covering in the early fall – and layering up in the colder months. I like it! It is super quiet. Fits well. I wish I had taken the risk prior to ordering some KUIU and I would have just ordered more from them. My advice for Day One Camouflage - Seriously Day One get professional merchandising photos done, close ups, etc.…
I took advantage of the recent sale and picked up this parka and a pair of the pants in ASAT. I really like the Predator Fall Gray Pattern especially for eastern whitetails. The parka is very well designed and seems very durable and most importantly...... quiet!!! I feel very confident bowhunting in this parka. I don't think you can go wrong with Day One Camo, made in the USA and made for serious hunters.
I’ve been wearing DOC for over 15 years. 15 hard seasons of hunting on my first pair of Cowboy Suede pants with a few weeks of rest with my wool pants DOC pants when the cold was real cold. Besides being patched and faded they keep answering the call, something my other brand ASAT pants didn’t do after just a couple of season. See this light, buy a pair, you won’t regret it.
I’ve been wearing Day One for over 15 years. The quality has never faltered and this parka is fantastic. Don’t make the mistake of not purchasing. You will be glad you did.
New pattern is brighter.
So I already had the pullover shirt in cowboy sued and liked it so much I had to get the pants! Couldn’t be happier with Day one cloths!
Haven’t been out in the field yet but looks and feels like it will last a lifetime. Great customer service, will buy from you all again.
Thanks
Fit is true in my case and love the camo color options.
I recently purchase a set of asat pants and parka in cowboy suede. The clothing is top notch quality and the customer service is first rate. I initially order a size too large in the pants but they wrre very accommodating til I got the right size. The clothing is not insulated but generously cut to layer as the situation calls for. I look forward to them adding insulated clothing in the future.
